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Bobcat Turnkey Co-op Program

The Bobcat Turnkey Filing Program is designed to help Bobcat dealers extend marketing reach AND marketing dollars. Take advantage of this program to save money and gain access to all the benefits of this co-op program.  When you opt in, Equipment Trader, a Trader Interactive brand, handles the claim filing - including collecting and sending screenshots and invoices to Bobcat!


Get 50% Co-Op Reimbursement on Products from Equipment Trader, a Trader Interactive Brand!

Co-op funds are dollars that help you grow your business by extending your buying power. By using co-op funds with Equipment Trader, a Trader Interactive brand, you can save big on your advertising budget while driving more traffic - ultimately helping you sell more Bobcat units.

Equipment Trader offers various industry-leading products and solutions that empowers dealers to strategically reach our 1.1 million average monthly site visitors and guide them further down the sales funnel.

The following products are eligible for co-op reimbursement:1

  • All ET Marketplace Listings Packages

  • Marketplace Geofencing

  • Marketplace Social Retargeting

  • Display Banner Advertising

  • Be Seen Package (SEO Only)

  • Bobcat Be Seen Package (SEO Only)

  • Bobcat Be Seen Premium Package
    (SEO and ET Marketplace Listings Only)

  • Email Products
    (Hot Deals and Custom Emails)

  • Website Gain Traffic (Search Engine Marketing, Retargeting, Geofencing and Social Retargeting)

Ready to save time and money?

Fill out the form below and we'll take care of the rest!2

¹To be eligible, you must adhere to Bobcat's co-op guidelines. Please refer to Bobcat's 2024 Co-op Advertising Program Policy for more information.

² Equipment Trader, a Trader Interactive brand, is pleased to provide this turnkey co-op program for new and existing Bobcat dealers.  Simply click on ["SUBMIT"] above and, unless/until you advise us that you no longer wish to participate in this program, we will (a) complete all of your periodic Bobcat co-op documentation and (b) submit the periodic documentation directly to Bobcat on your behalf. Please email us at if you have any questions.